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Project 4 of 44

World Vision Website

  • Icon for the category  Digital Experiences Digital Experiences

A good future for children – that’s the mission the charity World Vision Schweiz has made its own. The result is a vibrant, inspiring website that makes this mission visible and easy to support. From technical conception, user guidance and rolling out the fresh branding all the way to development – a full-scope partnership for their digital presence.

Services

Digital Design, UI Design, Technical Conception and Development

UX with a clear identity

Together with the client, we sharpened the design approach and translated it into a consistent visual system. The result is a look & feel that guides people clearly through the content, strengthens the user experience and makes calls to action stand out exactly where they matter.
Soda didn't just listen to our ideas – time and again, they made them even better! We're thrilled by their active listening and the way they think along with us, as well as the exceptionally high quality of both the visual and the technical execution. — Lukas Herzog, World Vision, Director Marketing & Public Fundraising a.i.

Easier to find your way

A particular focus was on reworking the main navigation. We rethought the menu structure and optimised it from both a UX and a UI perspective. The result is clearer user guidance that takes visitors straight to the content and offers that matter to them.

Giving, made simple

The new website makes donating simpler and more personal. Users can support specific causes such as nutrition or education, choose particular regions, or pass on a donation as a digital gift card.
To make this possible, we developed an e-card generator that makes gifting a donation effortless and lets people share their support for projects in a personal way.

Tech that delivers

Built on WordPress, the platform is one the team can maintain intuitively and efficiently. Flexible building blocks allow for varied page layouts and can be extended in a targeted way as new requirements come up.To keep everything running reliably, we optimised loading times and integrated RaiseNow seamlessly into the donation process. For the relaunch, we also migrated more than 680 blog posts automatically. That way, valuable content with strong SEO potential is preserved – and the marketing team gets a noticeable weight off its shoulders.

Aaron from the Soda team impresses every time with 100% reliability: he delivers what he promises. And that's not all – he thinks ahead, brings in his technical expertise and so contributes to a first-class project result. As a project partner, that's the jackpot for me! — Laurin Binger, Binger Consulting - Project Lead