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We help to structure new ideas, recognize potential and clearly define innovation projects.
Using methods from service design, user research and strategic design, we create the basis for smart decisions and targeted development. -
We bring ideas to life - as digital prototypes, physical models or interactive systems.
Whether proof-of-concept, functional model or MVP (minimum viable product): We develop what is needed to test hypotheses and plan next steps with confidence.Our strength lies in fast, iterative work - visible, testable, learning-oriented.
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We design services, products and customer experiences that are holistically conceived and clearly implemented.
From the analysis of existing processes to user journeys and experience prototypes - we create experiences that convince people and give organizations orientation. -
We support teams in the technical and creative implementation - agile, pragmatic and solution-oriented.
We work with internal developers, external partners and suppliers to turn ideas into market-ready products or services.
We bring innovation to life.
Prototyping - Service Design - Product Development - in Zurich.
At Soda, we combine design, technology and craftsmanship to make innovation tangible.
We are an interdisciplinary design studio from Zurich that supports organizations, startups and product teams in transforming ideas into working prototypes, services and products.
Whether digital application, physical object or hybrid experience - we develop solutions that understand people and drive companies forward.
Quickly, pragmatically and in partnership.
We believe that good innovation happens when people think, design and build together.
That's why we work closely with our customers - from the initial idea to the functioning result.
Our services
Projects & References
We work with medium-sized and large companies, start-ups, research institutions and public organizations that want to shape innovation in a practical way:
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Laundromat Niederdorf
Foundation EG Canton Zurich
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Schenkhaus
A new cultural format for young people
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Canton of Zurich
Traffic education meets gamification
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musidoo
The online music school
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Crazy in Love
the platform for individual wedding websites
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FrameMe
the clever picture frame
Why work with us
- Direct & personal - you work with the people who design, develop and implement. No intermediate layers.
- Fast & efficient - We deliver tangible results in weeks, not months.
- Experienced & versatile - Our team combines UX design, software development, woodworking and electrical workshops under one roof.
- Human & cooperative - We listen, think and act together.
- From start-ups to industry - we understand the dynamics of young companies and the processes of established organizations.
- Honest & committed - We want to create things that are relevant, beautiful and long-lasting.

Johannes Hoffmann
Design Lead
Kafi with us?
We will be happy to take the time to look at and discuss your challenge. Confidential, non-binding and free of charge, of course.
Johannes Hoffmann, Design Lead